PRICING & profit MASTERCLASS
Plan your Pricing
To Scale Your Profit
for $57
This module shows you how to structure your pricing ensuring profit is built into every sale and not left to chance. You understand costs and value, now attach pricing to increase profit without increasing workload.
SMART AI then helps you to create a clear 3 tier pricing structure you can apply across your offers to protect and scale profit.
Instant lifetime access • No recurring fees • Tools & checklists included
THE ExECTUION GAP
The Hidden Cost Of Random Pricing
Many entrepreneurs set prices based on what feels right or what competitors charge. This is often a result of their own "money paradigms" or habits that they are running in the background (self worth, self value....)
In reality, they are missing a key lever, the intentional integration of profit from day one. Without clear a clear pricing structure (costs and value), margins get eroded, cash flow becomes unpredictable, and growth creates pressure instead of stability.
Low Profit: Revenue comes in, but nothing/little is retained
Price Guessing: No link between cost, value, and margin
Unscalable Growth: More sales = more work, not more profit
SMART AI TECHNOLOGY
Bespoke Feedback In Minutes
Stop Guessing. Start Knowing.
Our proprietary SMART AI acts as your on-demand foundational auditor at the end of the module. Simply input the assets designed in each lesson to receive instant, tailored feedback on potential gaps before they cost you thousands in broken delivery.
Identifies hidden liabilities
Delivers custom action steps
Translates the impact of missing information
the impact - real success stories
From Doing More. To Making More
11 Years Later then One Shift ...
The Result: A 21% Profit Margin
Through Intentional 3 Tier Pricing
Don believed he had hit his capacity and fed back he was on the brink of burnout. Everything looked amazing from the outside as he was fully booked. On the inside however, he had no time and was a slave to his business.
The issue clearly was not demand, it was structure. He had one offer, one price and one way to deliver combined with a "money paradigm".
By introducing three pricing tiers, everything shifted: 1:1 became premium (5x increase), a 1:Many model created leverage, and a DIY option captured lower-touch demand.
Same expertise. Completely different model.
38% reduction in client delivery time
6.2x increase in revenue
A consistent 21% profit margin for the first time in 11 years
Time freed up to work on the business, not just in it
CURRICULUM BREAKDOWN
The 6 Pillars To Build Your Pricing & Profit
Everything you need to structure, protect, and scale profit in your business..
Foundations
What profit actually is (and what it is not)
Why “paying yourself a salary” is not a profit model
The role of structure in sustainable growth
The Profit Model
The 3 types of profit & how they work together
Where most businesses lose profit without realising
How to build profit into your business model
Money Paradigms
Recognise the beliefs driving your pricing decisions
Why underpricing feels “safe” but limits growth
Reset your relationship with profit and value
Pricing Structure
Introduce tiered pricing to+ average value
Shift from time-for-money to leveraged delivery
Use choice to influence buying behaviour
Cost & Value Alignment
Define your true cost to deliver your offer
Align pricing with value, not effort
Protect margin without increasing workload
SMART AI Integration
Diagnose gaps in your current pricing model
Identify where profit is leaking
Turn your inputs into a structured pricing strategy
FOUNDER SUCCESS STORIES
Peace Of Mind, Delivered
I knew I was delivering more than other businesses in my space, but could not find a way to charge differently. The 3 tiers were the lever I needed to position myself differently.
I discovered my money paradigms were my biggest challenge and soon learnt that until I dealt with those - I would not be able to impact my business in a positive way. It was life changing for me personally and for my business.
The major realisation before this module was that my business existed to pay my salary (which is was sometimes not able to do). I did not understand the power of profit as was living very small. Things are very different now.
Profit for me was always a given. The surprise was that by changing my structures and understanding that using the power of choice I could increase it by 3x, not doing anything differently to what I had been doing in terms of delivery.
#7 PRICING & PROFIT
step by step series - level one
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TRANSPARENCY & CLARITY
Clear Answers To Common Questions
Is this just theory or will it actually improve my profit?
This is applied and driven by the decisions you make.
We show you how to define your costs (cost of sales and cost of value) and structure your pricing using clear guidelines to build profit into your offers.
The outcome is a pricing model you can use immediately, but the numbers are not set by us. They are determined by your decisions, which directly shape your results.
I’m already making sales, do I really need to change my pricing?
You need to do a check in. Sales do not equal profit. If your profit is unclear or inconsistent, trying to scale your business will increase the pressure. For example:
1. If you are not making enough profit, your cashflow is going to be diminished which will restrict what you can allocate to investing in your company.
This model ensures your revenue translates into profit, which as you scale starts to create the financial means to invest back in your company to grow.
How do I know if I’m underpricing my offer?
A good "quick review" is if you are busy all the time but your bank account is either just covering your expenses or unable to cover your expenses. A lot of entrepreneurs deliver more than they are getting paid for (often driven by money paradigms), which shows up as underpricing. This module quantifies that gap and shows you how to correct it.
Will this help me increase profit without losing clients?
When you are clear on your ideal client, your positioning strengthens and your offers becomes more relevant along with you pricing. When your offer is relevant and filled with value, you will attract the right people who are willing to pay you for the transformation.
This means that you might lose some clients (who generally are NOT your ideal clients) but you will attract the right people who measure the value of the transformation and see the value immediately.
What if I don’t know my exact costs or margins yet?
You will know your costs if you have completed the modules prior to this.
At this point, your Cost of Sales is defined, and this becomes the driver of your pricing decisions. You will map your true cost to deliver, identify where profit is being lost across the three profit tiers, and correct it. SMART AI then structures this into a clear pricing and profit model you can apply.
SMART AI are GPT's that use Chat GPT, so you will require Chat GPT to use them. They have all had safeguards built in to ensure that your information cannot be shared with Open AI or any other user. A free version of Chat GPT works.
DON'T LEAVE YOUR BUSINESS TO CHANCE
Plan Your Pricing to Scale Your Profit for Just $57
Get instant access to the Pricing & Profit Masterclass, the Profit Structure Framework, and SMART AI to help you define your costs, structure your pricing, and build profit into every sale, so your revenue turns into real, retained profit.
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As this is a digital product there is no refund policy